Friday, March 1, 2013

HP Live Photo App Lets You View Photos as Augmented Reality Videos


This is a brief excerpt from PetaPixel




Michael Zhang · Mar 01, 2013


Still photographs are easy to print and share, but how would you go about sharing a video with someone physically, without having to pass them some kind of tablet computer? HP has a solution: it’s called Live Photo, and is an app that uses augmented reality to view videos “embedded” in printed photographs.


Live Photo basically turns your iPhone into a “portal” into the photograph. Point it at a printed photo that was created with the Live Photo system, and it comes to live on your phone’s screen. After a very brief “loading” message, the image is magically transformed into a moving video.

The app is powered by HP’s augmented reality platform, Aurasma, and is designed to transform how photos and greeting cards are shared and enjoyed.

To create a Live Photo print, you’ll need to choose a video 45-seconds in length or shorter through the app. You’ll then be presented with a grid of stills extracted from the video.


Choose one, add an optional fun template around the image, and print it out through the app. Live Photo prints have a small blue origami icon that indicates that it has a …



By: Michael Zhang


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